New formula! no.1 (*1) deodorant for men.
Contains new "micro” burnt alum (active ingredient), which deodorant effect is twice(*2) as great.
The contained zinc oxide(*3) absorbs sebum to keep the skin even more dry and smooth.
Contains new "micro” burnt alum (active ingredient), which deodorant effect is twice*2 as great.
The contained zinc oxide*3 absorbs sebum to keep the skin even more dry and smooth.
"Otoko Soft Stone W” is a directly applied type of antiperspirant deodorant that combines the active ingredient "burnt alum” with a focus on natural alum stone.
The natural alum stone has 1) sweat suppression effect 2) high antibacterial effect 3) neutralizing sweat and odor effect. It has been used since Roman times and is known as the oldest anti-perspiration and deodorant. "Soft Stone W” is easy to apply stick type even during busy morning and keeps your skin smooth and dry right after application. No need to worry about any white residue; just apply, dress, and you are ready to go out. By directly applying the active ingredient to skin results long-lasting odor and sweat protection from morning to evening.
*1 INTAGE SRI Antiperspirant market (Roll-on, stick, cream, gel) January 2014 - December 2019 "Deonatulle" series Total sales
*2 Contains an ingredient having a deodorant effect up to twice as great as the traditional burnt alum (active ingredient).
*3 Base:Low-temperature burnt zinc oxide